Oracle Marketing Cloud
Your Guide to Transforming Marketing Technology
Digital Doughnut and Oracle Marketing Cloud partnered to produce a new framework that gives marketing leaders the tools and knowledge required to guide the successful deployment of marketing technology.

“The new marketing revolution has been accompanied by a huge number of challenges to business. Most have struggled to come to terms with the changes they need to make to understand the structures, processes, and decisions that need to be implemented to drive excellence in the adoption of new technology.”

The New Approach
• When is the right time to bring in new technology?
• What is the correct technology and accompanying business case?
• Who will oversee the introduction of the technology?
• How are decisions going to be made?
• Who will be impacted?

Download your copy now to read the recommendations to achieving success.

Oracle Marketing Cloud is your single source of award-winning solutions for cross-channel, content, and social marketing with digital advertising management and the big data you need to run it all.

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