The Platform Is The Foundation

More Innovation. Less Integration.

Modern Marketing requires innovative technology. But there are so many options that picking the right ones and getting them to work together is no picnic. Modern Marketers want to spend more time innovating and less time integrating. That’s why an open platform that offers pre-integrated apps to extend the ecosystem is essential to success.

Learn how to build a solid foundation for your marketing technology stack to support all this:

  • The Marketing Technology Landscape
  • Marketing Automation
  • Cross-Channel Marketing
  • Content Marketing
  • Data Management
  • Social Media Marketing
  • Optimization

Read The Guide to Building Your Marketing Technology Stack.

Check out this video to see how your friend and marketing peer, Modern Mark, continues his journey. Watch him explain the benefits of building a marketing ecosystem with open platform integration across app, service, media, ad, and data partners.


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